"Why fit in when you were born to stand out?"
-- Dr. Suess

Aloha and welcome to Crazy Mom Life! My name is Stacie and I'm a big family mama on a journey of letting go of other's opinions and doing more and more of what works for me and my family.

Wanna join me? We can get real together :)

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How to find out exactly what your customer wants and how to speak to them

podcaseOne of my new favorite pastimes is listening to podcasts with the bluetooth headset my husband bought me for my birthday.

I’m currently enjoying a number of podcasts including Pat Flynn’s Smart Passive Income Podcast, The Tim Ferriss Show, The Flipped Lifestyle Podcast, Michael Hyatt’s This is Your Life, and a few others.

I really enjoyed this podcast episode by Pat Flynn and Ramit Sethi which shares excellent information on selling. I love the new perspective it gave me because it’s definitely an area I need to get stronger in.

They covered topics such as…

  • How to use language that resonates with your customers
  • How to find out exactly what the want and need most so you can create resources and products that are more meaningful and useful to them

I recently tried some of the “research” ideas in this podcast. I didn’t use a survey. I just emailed some of my existing customers.

The responses were very interesting, gave me some insight, confirmed some things I knew, gave me the words that would hit home for them, have me ideas on what to highlight and give in products, and was a lot of fun!

I tweaked the copy on one of my sales pages and will begin refining resources I previously created to produce new products for my customers.

I will let you know how it goes :)

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